Hollywood Celebrities Using Rehab As A Public Relations Tactic Sends Wrong Message To Public About Drug And Alcohol Rehabilitation

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DESTIN, Florida (PRWeb) April 10, 2007 -- Over the last month the media has been saturated with celebrities checking into drug and alcohol rehab centers for a few weeks in an effort to rebuild their image. Narconon Gulf Coast, a residential drug and alcohol treatment, rehabilitation and education center, is working to educate the public about why these short trips to rehab do not work and how they are doing a disservice to the millions of Americans who suffer and recover from drug and alcohol addiction.



"Our research shows that when someone is addicted to drugs and alcohol it is imperative that they remain in treatment for around three to four months, depending on the individual, in order to ensure a lasting recovery," said Barnett Gilmer, intake counselor. "Programs are often designed around treating an individual for a fixed number of days instead of focusing on the different stages the individual must go through, in their own time, to overcome their addiction and learn how to lead an ethical and productive drug-free life. Narconon Gulf Coast is very aware of the pitfalls of a poorly designed program as we are often called upon when these types of programs do not work."

Drug abuse and addiction is a public health problem that affects many people and has wide-ranging social consequences. When celebrities, who serve as role models, take treatment lightly they are not only minimizing the consequences of abusing drugs and alcohol but they are also making rehabilitation and recovery look like a quick and easy process.

"While we recognize that some celebrities are entering treatment for legitimate reasons, we are concerned with the current influx of celebrities who are checking into rehab as a way to repair a tarnished image," said Barnett Gilmer, intake counselor. "Using rehab as a public relations tactic takes away from the valuable, powerful and real work individuals are doing to change their lives. We want to make sure the public understands that a quick stint in a treatment center does not result in a successful recovery."

About Narconon Gulf Coast
Narconon Gulf Coast is a residential drug and alcohol treatment, rehabilitation and education center. Randy and Debbie Ross founded the center after four unsuccessful attempts to save their own son through other programs. After months and countless hours of research they found that a one-on-one approach in a small, uplifting environment was essential to helping individuals become drug-free. The Narconon program, a long-standing program with global success, is what finally helped Randy's and Debbie's son overcome his addiction. A desire to educate and help other families rebuild their lives prompted Randy and Debbie to turn their home into a fourteen-bed rehabilitation center. The center has a staff/student ratio of 1.3 staff for every student as Narconon Gulf Coast is dedicated to keeping students focused on long-lasting recovery by providing a one-on-one approach that lasts for around three to four months, depending on the individual. For more information about Narconon Gulf Coast please visit www.narconongulfcoast.com.

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